All ideas streamlined into a single flow of creativity. SmiltÄ—.

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Festival De Fusie

Festival De Fusie is a small cosy student festival on the Leiden University campus organised by several student societies. I had the pleasure to create a brand identity that will be used for consecutive years. The brand needed to breath socialness, uni life, indie/disco and summer vibes. Accomplishing this using iconic living room (De Fusie) illustrations combined with bright colors. Adding a symmetric effect to the style to create a more artsy Indie look and feel. The motion on top of that gives that extra vibrant and fresh summer festival feeling.